Becoming Financially Responsible
Data-Led Story Campaign
Summary
300
Pieces of
Coverage
Total number of online, offline and social clips in this report
17.4M
Estimated
Views
Prediction of lifetime views of coverage, based on audience reach & engagement rate on social
1.49B
Audience
Combined total of publication-wide audience figures for all outlets featuring coverage
2.34K
Engagements
Combined total of likes, comments and shares on social media platforms
67
Avg. Domain
Authority
A 0-100 measure of the authority of the site coverage appears on. Provided by Moz
234
Excellent Coverage (60+
DA)
Number of pieces of coverage with a DA of 60 or higher
6
Links from
Coverage
Total number of backlinks found across all the coverage.